New York is Open
Getting to know the city by meeting the people who makes it so unique – the local business owners.
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Project Overview
NY is OPEN is an app concept that connects small businesses with locals and city visitors through short video clips. By understanding the impact of local businesses on people's experiences, the app aims to help businesses showcase themselves, attract potential customers, and address the challenges they face due to high rent and online shopping. Through this app, businesses and visitors can create a unique relationship and meet each other's needs.
NY is OPEN is an app concept that connects small businesses with locals and city visitors through short video clips. By understanding the impact of local businesses on people's experiences, the app aims to help businesses showcase themselves, attract potential customers, and address the challenges they face due to high rent and online shopping. Through this app, businesses and visitors can create a unique relationship and meet each other's needs.
NY is OPEN Booklet
A printed booklet that collects all design details and process, from audience to design choices.
A printed booklet that collects all design details and process, from audience to design choices.
Digital Platform
NY is OPEN digital mobile platform allows business owners to showcase their work and gives travelers/visitors the possibility to collect lists of businesses they visited along with photos, videos and other memories.
NY is OPEN digital mobile platform allows business owners to showcase their work and gives travelers/visitors the possibility to collect lists of businesses they visited along with photos, videos and other memories.
Business Categories and Lists
The experience is customized for clients and local businesses alike. The customers can use the menu and browse through different categories and access a list of businesses.
The experience is customized for clients and local businesses alike. The customers can use the menu and browse through different categories and access a list of businesses.
Business Profile and Memory Log
Each business has a personal page that feautres a video presentation of them. Customers can also interact with other people on the platform and collect memories of their visits at these businesses.
Each business has a personal page that feautres a video presentation of them. Customers can also interact with other people on the platform and collect memories of their visits at these businesses.
Journal and Direct Messages
The customers can store memories such as photos, videos, audio notes and more to their personal digital journals. Users are invited to stay connected with the businesses they visited via a direct message system.
The customers can store memories such as photos, videos, audio notes and more to their personal digital journals. Users are invited to stay connected with the businesses they visited via a direct message system.