Driving environmental awareness through visual design.
About NRDC And My Role
NRDC (Natural Resources Defense Council) is a non-profit international environmental advocacy group whose work aims to safeguard the earth—its people, its plants and animals, and the natural systems on which all life depends.
As a designer for NRDC I was involved in big and small projects to create awareness around environmental related problems such as climate change, pollution and natural disasters. Below examples of media campaigns designed to bring awareness towards the environment, pollution, and coming elections.
One of the biggest challenges of the work was to communicate serious problems – that can eventually impact our daily life – in a creative way.
Day of The Bird
For the event co-hosted by NRDC in partnership with Storm King art center, the bird origami is a giveaway to inform people about NRDC fights for birds. Especially to bring awareness to the dismantling of the Migratory Bird Treaty Act.
"Get Out to Vote"
Social media campaign for the 2018 midterms.
Map for "Transportation Reimagined" Report
Visualizing the roadmap for a clean and modern transportation in the northeastern and mid-atlantic region. The map wants to highlight the importance of creating infrastructures that can transform rural areas into livable suburbs with friendly and sustainable access to city centers for work and entertainment.